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Events

The World’s First Billbed (Cannes Lions Bronze)

At the Cannes Lions 2015, Moltyfoam and Pakistan BBDO won a Bronze Lion for the BillBed—a billboard that transforms into a bed for homeless laborers at night. This weatherproof innovation was placed in 150 locations across nine major Pakistani cities, combining advertising with social impact to provide comfort for those in need.

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Feature & Short Films